Archive for 'Thomas Nelson'
Great Hosts We Will Be
Thomas Nelson is starting a learning experience which will result in a paradigm shift. We had Jon Dale in this week beginning his year-long engagement with our publishing groups. While we learned a lot from Jon, there was one resounding message Jon communicated:We have to shift from not just being great content providers but great [...]
Full StoryR U DigiReady?
“Just ask yourself, what will publishing look like one hundred years from now? For Thomas Nelson to thrive then and now, digitally-ready content is the centerpiece of good business, good stewardship, and good strategy.” Bryan Norman, Senior Editor Nonfiction Trade Group
Thomas Nelson is about to start a very important initiative called DigiReady. DigiReady is a [...]
Wanted: Content Producers
Bob Edington and I spent several days this week in San Jose, California (aka The Silicon Valley) and Seattle, Washington. We met with some very smart people that have access to the people and companies driving the newest technologies and how those devices will impact content. The implications to Thomas Nelson will be substantial over [...]
Full StoryWhy Blogging Is Like Book Publishing
This is only my second blog, but I have an observation. Blogging is like book publishing. Here are a few reasons:(1) Publication Proliferation: According to The Blog Herald, as of July, 2008 there were 70 million blogs. That’s around one blog for every four people in the United States. There seems to be some logic [...]
Full StoryWhy Blog? (how to get a free lunch)
I am certain many have asked the question “Why blog?” In fact, I am asking myself this question. Who wants to hear anything from a guy who is involved in several different things but an expert of none? – Perhaps the Jack-of-All-Trades and Master-of-None Club? (Googled it and no such club exists.)The CEO of Thomas [...]
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