ArchivesTag : advantages of XML

R U DigiReady?

“Just ask yourself, what will publishing look like one hundred years from now? For Thomas Nelson to thrive then and now, digitally-ready content is the centerpiece of good business, good stewardship, and good strategy.” Bryan Norman, Senior Editor Nonfiction Trade Group
Thomas Nelson is about to start a very important initiative called DigiReady. DigiReady is a [...]

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Why XML Is Important

This blog is probably most interesting to the editorial folks at Thomas Nelson, because it will affect their jobs more than others’ jobs. Marketing will be the next most affected; XML will be an important tool to help them market our books. Finally, sales will love it, because XML will drive greater volume across multiple [...]

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