Tod Shuttleworth

Why Publishers Will Still Be Relevant

There has been a degree of pessimism about the future of publishing. In fact, I wrote just a few weeks ago about The Inevitable Decline of Book Publishing.
Others have argued that with evolving technologies the publisher will become irrelevant. It will be so easy to self publish that “even a caveman could do it”, to steal a [...]

Google Publishing Lawsuits Miss Key Point

It is interesting to watch the opposition authors and their agents are having to the Google settlement. There are lawsuits and threats of lawsuits despite this being a much vetted agreement by several leading industry groups representing nearly all interests.

Most don’t understand it, as they have not read the agreement’s hundreds of pages and then [...]

Wanted: Content Producers

Bob Edington and I spent several days this week in San Jose, California (aka The Silicon Valley) and Seattle, Washington. We met with some very smart people that have access to the people and companies driving the newest technologies and how those devices will impact content. The implications to Thomas Nelson will be substantial over [...]

Why XML Is Important

This blog is probably most interesting to the editorial folks at Thomas Nelson, because it will affect their jobs more than others’ jobs. Marketing will be the next most affected; XML will be an important tool to help them market our books. Finally, sales will love it, because XML will drive greater volume across multiple [...]

Two Publishing Companies

“You have to run two publishing companies today; what publishing was and what publishing will be.”
That came from Dominique Raccah, CEO of Sourcebooks. I think she was quoting someone else; wish I knew so I could given them due credit. Others also discussed how their publishing companies are changing:
Marcus Leaver – President, Sterling Publishers Josh [...]