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Bowker Pub Track 2008 Book Research

Bowker’s Pub Track presented interesting facts from their 2008 Demographics & Book Buying Behaviors survey at ECPA’s Executive Leadership Summit. Here are some quick facts.
Who reads books?

Only 45% of Americans over 13 years-old read books
32% of book readers are over 55 years-old
The average book reader is 44

Which and how much media do Americans [...]

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